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DB is modernizing the BahnBonus program. What can users expect?

DB is modernizing the BahnBonus program. What can users expect?
foto: Steigenberg/DB is modernizing the BahnBonus program. What can users expect?
03 / 06 / 2022

Deutsche Bahn (DB) is lowering the threshold for status benefits in its BahnBonus advantage program. Whereas previously 2,000 status points had to be collected within a period of twelve months, in future 1,500 points will be sufficient for the new silver status level with its benefits. Overall, the BahnBonus benefits program is becoming more digital, more sustainable and even more attractive thanks to more benefits. With the innovations, DB is creating more incentives to choose climate-friendly rail travel more often. This is the first comprehensive relaunch since the introduction of the BahnComfort status program in 2002.

Michael Peterson, Chairman of the Management Board of DB Fernverkehr: "With around 5 million DB customers, BahnBonus is one of the most popular benefit programs in Germany. Every rail journey is worthwhile. And now it does even more: the more often travellers choose climate-friendly rail, the more and more exclusively we reward them - with the three status levels Silver, Gold or Platinum."

The new BahnBonus program will look like this from June 13, 2022:

  • BahnBonus becomes more point-based: from one to three status levels.

In the future, DB will introduce three status levels: silver, gold and platinum. Previously, there was only BahnComfort (from 2,000 status points). So far, only BahnComfort customers benefited from exclusive advantages. The three status levels make the status benefits accessible to more participants and even more attractive in the additional levels.

  • BahnBonus now for more travellers: Status benefits starting at 1,500 points

In the future, even more customers will benefit from BahnBonus status advantages. DB has significantly lowered the entry threshold for status benefits. Whereas previously 2,000 status points had to be collected within a period of twelve months, in future 1,500 points will be sufficient for the Silver status level with its benefits.

  • BahnBonus is becoming more digital and easier to use: click to access exclusive benefits

The redesigned BahnBonus app will be the key to all status benefits in the future. It combines all BahnBonus applications in a modern and intuitive interface: Digital BahnBonus card, points overview and claiming status benefits. For example, passengers can play out codes directly via their mobile device, scan them and redeem them, for example, in the on-board service. In this way, DB simplifies and standardizes the use of status benefits. With the new BahnBonus app, DB is saving around 180,000 plastic cards.

  • BahnBonus offers even more exclusive benefits

Depending on the status level, the BahnBonus program will offer its customers even more exclusive benefits in the future, including the well-known:

  • Silver (from 1,500 status points): 8 day passes for access to DB Lounges, preferential treatment at DB travel centres
  • Gold (from 2,500 status points): Access to the exclusive long-distance seating area
  • Platinum (from 6,000 status points): Access to the premium area of the DB Lounge, and exclusive reservation options.

In addition, there are also new status benefits in each status level, such as free drinks in the on-board catering in the Silver and Gold levels, discounted trips with Call a Bike in all levels or free rides for passengers and a 30% discount on the on-board catering in the Platinum status level.

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